Airlines are among the many companies who have created strong social media presences in recent years. Due to social media’s rise in prevalence, companies have the ability to better listen … Continue reading Listening: Don’t Wing it
Social media is a new marketing phenomenon that has opened businesses and consumers up to new possibilities, especially when considering the cruise industry. Annually, there is about a 7.7% increased growth in … Continue reading Tweets Save Fleets
One of the greatest challenges that hotels and resorts tackle on a year-round basis is the constant marketing to not only loyal customers, but more importantly, potential ones. Companies dedicate … Continue reading Making Lobbies a Homepage
In the continuously evolving industry of tourism, professional travel agents are known for simplifying vacation planning for clients with various needs. This complicated process is typically made easier through agents’ … Continue reading Travel Smarter, Not Harder
Our blog explores and reports on the most recent ways in which professionals in the field of travel, tourism and hospitality use social media to communicate with their various constituencies. … Continue reading The road to better social media use starts here.